Faq's
Read through out latest frequently asked questions
Why should my business invest in social media and email marketing?
Our social media and email marketing packages offer a range of benefits, including increased brand recognition, improved customer service, community building, boosted website traffic, enhanced SEO, and strengthened brand loyalty. These channels provide direct access to your target audience, allowing you to engage with them effectively and achieve specific marketing goals.
What platforms do you manage for social media marketing, and why are they chosen?
We manage organic social media, email marketing, and Google Business Profile. These channels are selected based on their effectiveness in reaching and engaging your target audience. LinkedIn, for instance, offers direct access to potential clients, investors, and prospects, with 80% of B2B leads originating from the platform. Social media channels provide opportunities for brand awareness, content promotion, customer engagement, and market insights. Email marketing is a powerful tool for client engagement, loyalty, and reputation growth, while Google Business Profile enhances your visibility on search and maps.
What specific goals and objectives can your social media and email marketing services help my business achieve?
Our services are designed to achieve specific objectives, including increasing website traffic and sign-ups, enhancing brand awareness through content marketing, and boosting social media presence and engagement. We accomplish these goals through consistent messaging across social channels, engaging educational content, and visually appealing posts and emails.
How do you tailor your content creation process to suit my business's unique needs and voice?
We begin with an introductory workshop to gather essential information about your company, values, competition, and target audience. For personal accounts, we delve into your life, passions, and voice to ensure accurate representation. Monthly meetings allow us to review and plan content while maintaining alignment with your brand identity and goals.
What level of communication can I expect while working with your team?
We believe in building genuine relationships with our clients and operate with an open line of communication. We encourage sharing thoughts and articles through platforms like WhatsApp groups. Transparency is paramount, and we expect the same level of openness from our clients.
What payment methods do you accept, and what are your billing terms?
We accept payments through Go Cardless. The first month's payment is due upfront, with subsequent invoices payable within 30 days. Our standard agreement is for an initial 3-month period, followed by a monthly rolling contract. Cancellation requires a 30-day notice, and clients are expected to pay for the billing period in which the cancellation occurs.
What is the process for content creation and approval before posting?
We prioritise efficiency and client satisfaction by involving you in the content creation process. After gathering essential information and aligning with your brand voice, we present content ideas for your approval during monthly meetings. We aim for complete transparency and seek approval before any posts or emails are sent out.
How do you measure the success of social media and email marketing campaigns?
We analyse key metrics such as engagement rates, email open and click-through rates, and social media impressions and interactions. These insights help us track progress towards your goals and make data-driven adjustments to optimise campaign performance.
What steps do you take to ensure long-term success and ongoing improvement of my social media presence?
We believe in continuous improvement and adapt our strategies based on performance metrics and industry trends. Monthly meetings serve as opportunities to review past performance, plan future content, and discuss any necessary adjustments to meet evolving objectives. Our goal is to build a strong and sustainable social media presence that aligns with your brand's goals and resonates with your target audience.